Magalog...
Most catalogues look like boring product lists with lifeless pictures making selection a chore. Catalogues lack personality, human interest and impact…they don't entice, engage or entertain users. There is little incentive to buy.
Most catalogues look like boring product lists with lifeless pictures making selection a chore. Catalogues lack personality, human interest and impact…they don't entice, engage or entertain users. There is little incentive to buy.
The Positive approach results in higher average order values because it captures and retains interest - it becomes a pleasure to pick up and a delight to use.
+ 10,000 sku's 600pp
+ All wholesale backed
+ Personalised intros - 12pp
+ Focus: Office Productivity solutions /High Performance workplaces
+ High in soulful workplace ideas
+ Personality and lifestyle
+ BASICS (Benefits, Applications, Solutions, Inspiring Confident Selection) principle
+ RSP and Net Priced
+ AOV £150 (Industry average £80)
